In the past couple of days, no one has been spared from ‘Neknomination’ the drinking game phenomenon that began last January in Australia and spread like wildfire on social networks all around the world. The game consist in nominating 3 friends that has to ‘Neck their drink’ in front of a camera and theses friends have 24 hours to take up the challenge and to nominate 3 other friends. This game is extremely dangerous: 5 people already died because of it (a Welsh, two British and two Irish and boys succumbed to the game).
It’s worrying to see how such a game spread from a country to another. After the binge-drinking trend, drinking without any limits is becoming commonplace for the new generation. It’s more and more common to see young people at parties drinking in order to finish drunk than drinking for the pleasure of just sharing a drink with friends.
But fortunately, humankind has a lot to offer. Indeed Julien Voison, French student from Bordeaux decided to take the challenge upside down by creating the ‘Smartnomination’ that he describes like a smart and useful way to answer to the Neknomination phenomenon, he invites everybody that is nominated to ‘Think different’ (according to his catch line). The principle is simple; instead of drinking alcohol the nominated person must make an act of charity for example buying food for homeless people.
Here is an example of Smartnomination in South Africa:
The Facebook page has already received more than 10 000 likes although it’s not a lot compared to the millions of like that received the Neknomination page. However it’s a good beginning to change things, help people in need by remembering Nelson Mandela’s statement: ‘Overcoming poverty is not a task of charity, it is an act of justice. Like Slavery and Apartheid, poverty is not natural. It’s man-made and it can be overcome and eradicated by the actions of human beings. Sometimes it falls on a generation to be great. YOU can be that great generation. Let your greatness blossom’.
So now it’s your turn to act in a responsible way, do it not only for the late South-African president but also for your health.